Two state egg associations, in partnership with UEP’s PR firm – Inspire PR Group, won big at the Public Relations Society of America’s Central Ohio Chapter’s PRism Awards ceremony held May 17 in Columbus, Ohio.  The annual event for the PR industry honors exceptional public relations activities from a diverse mix of businesses, industries and backgrounds throughout central Ohio.

The Ohio Poultry Association (OPA) won a PRism award for Social Media: Best Use of Twitter in the non-profit category. Recognizing that consumers have many questions during the Thanksgiving season, OPA launched a Twitter party to answer consumers’ questions and share information about turkey nutrition, safety, preparation and cooking.

The Iowa Egg Council received a PRism award for Social Media: Best Use of Facebook in the non-profit category. The Iowa Egg Council launched an Easter Facebook campaign in spring 2017 significantly growing its Facebook followers and educating thousands of Iowa consumers.

Inspire PR Group took home a total of nine awards for its work on behalf of agriculture, restaurants, non-profit organizations and other clients. Congratulations to Ohio Poultry and Iowa Egg, and to UEP’s awesome team at Inspire.