The Unscrambled Egg cracks the code & wins big

July 10, 2025

UEP is proud to share that its campaign, The Unscrambled Egg, is earning national acclaim—winning alongside other agricultural and food & beverage titans. Launched in partnership with agency Bader Rutter, this campaign set out to establish United Egg Producers as the trusted authority behind UEP Certified.

Over the past year, The Unscrambled Egg has been recognized across highly competitive categories at some of the advertising industry’s most prestigious award shows.

The Unscrambled Egg is breaking through the noise—solidifying UEP as the definitive voice for certification and responsible egg production.

Awards won so far

  • 99 Awards
    • Brochure, Direct Mail or Leave-behind — MERIT
  • ANA B2 Awards
    • Direct Mail, Flat or Dimensional — SILVER
  • Global ACE Awards
    • Direct Mail — GOLD
    • Integrated Marketing Campaigns — SILVER

Read more about how UEP Certified created and launched The Unscrambled Egg campaign on Bader Rutter’s site here.